ECONOMIC SUMMIT
presented by
Nederland Area Chamber of Commerce
in conjunction with the
Town of Nederland
Peak to Peak Healthy Communities Project

May 22, 2003

Meeting Summary


Desired Meeting Outcomes:
- Develop the desirable economic future of the Greater Nederland Area
- Create actions plans to start to take action

VISION STATEMENTS


• In 2010, there is a clean, aesthetic and functional infrastructure that links the central business district with our natural and recreational resources.

• In 2010, there is a diverse set of businesses, services and non-profit organizations nurturing and affordable, thriving community that reflects our unique history, environment and people.

• In 2010, there is a sustainable family-oriented economy with high quality schools, childcare and well-developed support systems.


Below is the summary of everything that was written down during the summit, starting with what happened at the end of the meeting. First, the vision statements, action plans and next steps, the brainstorm lists of trends, history and keep, drop and create and finally, the list of community assets.


VISION 1
In 2010, there is a clean, aesthetic and functional infrastructure that links the central business district with our natural and recreational resources.

Action Plan
Strategies:
Initial Brainstorm
- paint buildings, theme, historical sidewalk and lighting, public art
- trail (an interpretative path up to Eldora),
- boardwalk: include deck between Off Her Rocker and Bucking Brown Trout buildings
- beautification, bury powerlines
- boating on reservoir and develop reservoir front
- parking, more designated and organized, signage
- clean up and links

WHO
Business and property owners: give them incentives (historical grants for improvements)
Town: assist banks in providing loans to fund sidewalk project for instance
Corporate sponsorship: for trail to Eldora Mountain Resort, their symbol on signs
Youth work
Community Service workers
CDOT
City of Boulder for boating on the reservoir
Town hire grant writer, marketer, solicitor
Form a Business Improvement District
Create advisory board to guide grant writer

Obstacles:
Money, entities and private landowners


VISION 2
In 2010, there is a diverse set of businesses, services and non-profit organizations nurturing and affordable, thriving community that reflects our unique history, environment and people.

Action Plan
Strategies:
Initial Brainstorm
- create a network of investors/entrepreneurs
- obtain data
- strategies for marketing the downtown
- develop an identity
- create a mechanism to encourage collaboration, links, cooperation (e.g., annual forum, more frequent seminars, restaurant co-op orders food and saves money)
- increase government/business cooperation and landlord/business cooperation
- a central place/point of contact to help make business easier (e.g., one person to go to who knows about business in town, what rents cost where, what space is available etc.)

Top Action Items
- Educate and organize data (gather existing data)
- Provide seminars, one per quarter then every 60 days then every month

WHO:
- Work with SCORE (Denver Chapter)
- Create a “go to” group sprung out of chamber

WHEN
- Formulate group over 3-6 months with action plan

Obstacles and Ways to Get Around Them
1. Money
- get state/local/federal grants
- use free labor: CU students, local experts, volunteer leaders, networking is free
- cultivate investor pool

2. Champion
- Nederland Chamber to get ball rolling, need point person within the chamber
- couldgrow into self-sustaining ala Scott Ford
- cultivate business leaders for town board of trustees


VISION 3
In 2010, there is a sustainable family-oriented economy with high quality schools, childcare and well-developed support systems.

Action Plan
Strategies:
Initial Brainstorm
- create our own new school district (long-term)
- stronger voice with current school district (short-term)
- restructure local government to include outlying unincorporated area (long-term)
- centralized information source (short-term)
- better communication (short-term)
- affordable housing (long-term)
- early childhood services (long-term)
- extended senior services (long-term)

WHO
School: BVSD and Nederland High conduct survey
Services: local government work on early childhood development, childcare, seniors, affordable housing
Centralized Information and better communication: Chamber be the hub including the following:
Nederland schools, PTA, non-profits, visitors center, community center, Teens, Inc.
New School District: money from chamber, work with Gilpin County, local government, local school parents

Obstacles: Who is really going to do this?
Strategies to get around obstacles: none listed

NEXT STEPS
Executive Committee: Scott Bruntjen, Teresa Warren, BJ Ball, John Varsos, Chad
(Initial task is to publicize first steps that area accomplished)

Vision Committees:

1. Business Development:
Ron Mitchell, 303-618-9431, ronaldamitchell@mail.com
Paul Gibb, 303-258-3015, pgibb@peakpeak.com
Joyce Baron Westbrook, 303-258-3266 ext. 21, joycew@town.nederland.co.us
John McCracken, 303-258-3010, waltressa-john@worldnet.att.net
Ted Weaver, 720-406-7643

2. Infrastructure:
Hughes Moir, 303-258-0414, hmoir@nednet.net
Kimberly Spagnola, 303-258-9777
Vicki Black, 303-258-9650, foodog@nednet.net
Janette Taylor, 303-258-3695, janette@webaccess.net
Teresa Warren, 303-258-7976, offher@aol.com

3. Families/Schools
Gretchen Beatty, 303-258-3522, nedlib@qwest.net
Mary Coan, 303-258-3301, maryc@columbinefhc.org

Suggested Committee Tasks:
- meet soon
- recruit others to participate
- action plan
- strategies to raise money
- bring professional/expert to each group at next meeting to help
- commitment to Sept. 30
- end product is a report with action plan and funding plan

How to Communicate what happened:
- Garry write up and distribute meeting summary
- Janette write article for Mountain-Ear
- Serene include in chamber newsletter and meeting
- copy of meeting report at the library
- everyone “talk about it, talk it up”
- post on chamber website

DESIRABLE ECONOMIC FUTURE OF THE GREATER NEDERLAND AREA
Eight small groups of 7-8 people spent one hour on the following task: discuss and choose the top 3 vision points for the most desirable future of the greater Nederland area economy. Describe as if present tense, to the year 2010, think big but realistic.


The 8 small groups reported to the entire group their top 3 visions. The facilitators, with help from some participants, grouped similar vision points into the below clusters. The group made some revisions and then decided that these three vision areas should be taken to action and agreed to work on the area they wanted to see implemented. The action groups condensed the clusters into one sentence statements which are listed on page one.

Cluster 1: In 2010…
- A cohesive, thriving, small business community appealing to locals and tourists alike, supported by a strong entrepreneurial program complete with parking, pedestrian walkways and a town gateway.
- There is an aesthetically beautiful pedestrian-friendly connection (trail) that integrates the economic and recreational opportunities encompassing Barker Reservoir, Town of Nederland and Eldora Ski Area.
- Nederland is clean, safe and visually attractive expanding upon its natural attributes including waterfront, park, Eldora Ski Area, wilderness) while retaining its funky, rustic, quirky character.
- Nederland is a family-oriented destination with built out downtown area with historical motif relevant to locals and tourists.
- Nederland has its own identity based on its events and recreational opportunities in/thru partnerships with the surrounding resources, including town, chamber, Eldora Mountain Resort and non-profits.
- There is parking/pedestrian east-west links thru zoning that supports development.
- There is a thriving and eye-catching business district that is linked with the rest of the community and reflect and supports our unique history, environment and people.
- There are facilities and activities inn the commercial district that bring people downtown and keep’em there longer (e.g., carousel, ice rink, Barker Reservoir, outdoor meeting space).
- There is a visible, eye-catching downtown environment and a recreational destination which attracts visitors.
- Nederland is known as the gateway to the world-class outdoor recreation and wilderness.
- Nederland is an attractive area to work in, live in and visit encouraging inflow of dollars spent.
- There is improved traffic, parking and pedestrian access.
- We enjoy beautiful and accessible waterfront and greater town area with hiking/biking paths, boating and landscape.
- Nederland relies on self-sufficient energy sources.

Cluster 2: In 2010…
- Business, town government, property owners and non-profits are collaborating and cooperating to sustain a healthy economic environment.
- Diverse set of other businesses, services and non-profit organizations sustaining an affordable community.
- The diverse creative culture is an integral part of Nederland’s economy that includes: educators, musicians, crafts people, consultants, artisans, etc.
- There is a healthy environment for business growth (retail, lodging, services, etc.)
- There are services and programs that fulfill the needs and wants of local residents allowing them to live, shop and work in Nederland.
- There is a small business incubator to encourage business development and entrepreneur networks.
- Historic Nederland is the supply camp for the Peak to Peak region yet it still has its small town appeal as a result of controlled growth throughout the unincorporated Peak to Peak region.
“There are reasons 2 stop. Place 2 shop.”

Cluster 3: In 2010…
- Strong support system for family—cradle to grave—with a good school system.
- We have preserved the vitality of our schools and our cultural opportunities.
- Maintain viable, quality schools, town and businesses grow and support schools (two-way ownership) with direct student development and workforce training.
- Local government is restructured to expand the voting area, service area and area from which we draw public service leaders.
- There is a simplified and streamlined process and incentives for startup businesses and building on private land with lowered fees.

WHOLE GROUP BRAINSTORMING
1. What trends (good and bad) in the world/nation/state/locally do we need to keep in mind as we plan for the future?

Protecting schools, economic homogenizing, keeping chains out, struggling economy, reduce travel, less environmental protection, less environmental policy, ire/drought, social services cuts, cuts in arts, youth, terrorism, magnesium chloride on roads, growth, aging society, businesses closing, cost of housing increasing, increasing taxes, increase cost of health care, need affordable housing and community space, more parks and open space, increasing police presence decreasing privacy, wildlife impacts, ignoring elders, people with disabilities, mobile society, gas prices, alternative energy, wireless internet and cell, media concentration, increased information sources, lack of road service, war, national security, outside international groups, visual pollution, parking, fear of change, boating, sidewalks, who has right of way, sportmans rights and use of USFS lands, travel more within U.S., not abroad, collaboration, food security, high speed internet access,

2. What milestones, events, stories about the history of the greater Nederland area do we need to keep in mind as we plan for the future?
2004 is the 130th anniversary of Nederland, tungsten bust, railroad, dam, highway, music history, past planning, controversy, mountain uniqueness, Frozen Dead Guy, mining history, ranching history, fires, we solve our own problems rather than call police, hippies, more convenient now to live here, threats to schools, preserve trails, old timers day, 4th of July, snowstorm, collapse of gym, number of times the town has gone bust, recalls.

3. What do we want to Keep, Drop or Create about the economy of the greater Nederland area?
KEEP
Community centers, environmental education, skate park, Nederland alternative high school, dirt streets in old town, dogs on leashes, mural on Wolftongue building, historic quality, diversity, assets, wind, schools, Nedfest, shopping opportunities and services, non-profits, seniors org., frozen dead guy days, trails, visitor center, stop lights out, safety
DROP
25 mph speed limit in front of church, overhead power lines, idea of cell phone tower, sign in front of peace garden, sewage ponds and propane tanks, strenuous zoning requirements, restrictions of emergency legislation by trustees cannot be overturned by voters, leash law, parking fees, junky look, wind
CREATE
New school district, more parking, more events, organization for professionals to network, gateway, boating, sidewalks, cell phone towers, community advertising program, link between entrepreneurs and investors, public restrooms, trail around town and reservoir, pedestrian-friendly, the gateway park, more strict design standard for downtown, dog park, erosion protection for downtown, beautification program, town cat, wind power, wind events, more public art, handicap access, community center, biodiesel manufacturing center, data, low interest loan program for business improvement, increase economic incentives for business, ice skating downtown, bike paths, mountain community tax district, programs that feed the schools, skatepark at teen center, public sidewalk ordinance

IDENTIFY THE ASSETS OF OUR COMMUNITY
The first activity for the group of approximately 80 participants was to split into 10 smaller groups of 8. Five groups discussed and chose the top 5 responses to the following questions: Identify what are our community’s assets, amenities, inherent strengths,  distinctive attributes. The remaining five groups responded to a similar question: Discuss what makes the greater Nederland area an attractive place to live and work?


Group 1
- Schools
- Recreational opportunities and potential
- local business
- location, proximity to Boulder and other towns and services
- demographic diversity
Group 2
- alpine environment
- basic services (schools, RTD, high speed internet, shopping)
- proximity to metro area
- quality of life
- community feeling
Group 3
- natural beauty (weather, recreation, gateway to peaks)
- proximity to metro (Ned cultural opportunities)
- full services available (avoid commute, entrepreneurs)
- sense of community (family oriented, personalized service)
- cultural mix (employee base/education, tourism, quality and quantity)
Group 4
Inherent Strengths: mountain environment, proximity to Front Range, major university, funky reputation, history, mining, hippie, political history
Distinctive Attributes: history, mining, pass thru area, festivals, off beaten trail compared to I-70, not suburban, local businesses/merchants, privacy, quiet, family destination
Assets: diversity of outdoor opportunities, location, proximity to front range, electronically very quiet (low radio signals), pretty, beautiful, healthy, clean air, people, talent, community, cultural opportunities, indoor/outdoor, Denver/Boulder
Group 5
- natural environment
- sense of community
- unique people
- recreation
- close but different from everything
Group 6
- physical environment - natural stuff, weather, mountains, expansion limited by physical environment
- social environment - low crime rate, common interest in what we can do, not what we have, diversity, safe, volunteerism
- lifestyle - quiet, isolation, independent, great place to raise kids, don’t have to commute
- location/proximity to everything else
- small town - distinct, community, quirky, lack of traffic lights or bright lights, dogs, history
Group 7
- natural beauty and activities
- outdoor recreation
- healthy environment
- proximity/location to airport, university, world class skiing
- family community/lifestyle
Group 8
- beautiful environment setting
- recreation/leisure activities
- diverse personalities
- convenient location
- small and unique
Group 9
- access to front range (no chain stores, support individual business, distance learning, diverse businesses, public transportation)
- community volunteer core (
- history: hippie, mining,
- families and children: small school size, part of k-12 mentality, connection of parents, alternative schools
- small town feel and personal aura, unique, owners know customers, low crime, feeling of safety, variety of services, cross roads, trade area, peak to peak highway, core of commerce and communities
Group 10
- natural environment
- people
- location to front range
- recreation and outdoor activities
- unique small town character

The visioning portion of the summit was designed and facilitated by Peak to Peak Healthy Communities Project.


[ Nederland Area Chamber of Commerce ]